Every spring, one of the most anticipated events in the watch world is none other than Watches and Wonders Geneva. The 2025 edition will run from April 1 to April 7, and among the most talked-about rumors in the community is the potential comeback of the Rolex GMT-Master II “Coke”—a legendary model that has replica watch enthusiasts buzzing with excitement.
If you’re a die-hard fan of the GMT-Master series, or someone who appreciates the art and craft of quality replicas, then the black-and-red bezel, affectionately known as the “Coke” bezel, surely rings a bell. First introduced in 1955, this color combo has become one of the most recognizable and collectible signatures of the GMT line.
And now, with 2025 marking the 70th anniversary of the GMT-Master, many industry insiders and watch forums are predicting that Rolex may choose this occasion to reintroduce the beloved “Coke” model—possibly in an 18K white gold case with a ceramic black-and-red bezel, combining the timeless traveler’s spirit with modern luxury.
For the replica watch community, this isn’t just about a new release—it’s about the revival of an icon. Should the real piece drop as expected, it will no doubt trigger a new wave of replica craftsmanship, with creators diving into every detail—from the tone of the bezel to the fine engraving of the case—bringing their own respectful take on this classic.
Many replica collectors still remember the glory days of Baselworld, once the traditional stage where brands like Rolex unveiled their novelties. But with Baselworld officially discontinued in 2022, Watches and Wonders has taken the torch and become the premier global platform for luxury watch launches.
Each year, Rolex unveils its biggest releases on April 1st at the Geneva show, setting the tone for the entire industry. That’s why the rumors around the “Coke” GMT-Master II are especially compelling—not only do they align with a historic milestone, but they also resonate with the current revival of vintage-inspired design that’s sweeping through the market.
From a replica perspective, the rumored 2025 “Coke” GMT-Master II may feature:
- White Gold Case: Compared to stainless steel, white gold offers a premium finish, weight, and luster. For replica makers, this raises the bar for material imitation and authenticity in feel.
- Ceramic Black-and-Red Bezel: Dual-tone ceramic bezels are one of the most technically demanding elements in replica making. The color transition—especially at the border where black meets red—requires precise craftsmanship to replicate.
- 70th Anniversary Edition: If Rolex chooses to highlight the anniversary with special engravings or packaging, such as commemorative casebacks or box details, these could become key points of interest for replica enthusiasts.
It’s worth noting that Rolex has embraced the anniversary theme before. Just look at the 2023 “Le Mans” Daytona, which paid tribute to racing heritage with a modern twist. The 2025 “Coke” GMT-Master II could very well follow that same celebratory path.
In the replica world, it’s never just about copying—it’s about reinterpreting a piece of horological history, recreating it with deep respect for design, craftsmanship, and culture. The GMT-Master II “Coke” is a symbol that transcends generations and styles—from the wrists of jet-age pilots in the ’60s to the wrists of today’s street-style trendsetters, its charm is truly timeless.
If Rolex does bring this legend back in 2025, it won’t just be a treat for lovers of dress and sports watches alike—it’ll be a golden opportunity for the replica scene to push creativity and technical boundaries even further.
Everyone has their own way of appreciating a classic. Some collect the originals; others wear finely made homages. But what unites us all is a shared love for the beauty of timekeeping. As replica fans, we’re not just chasing the look—we’re chasing the stories and spirit behind each piece.
And when a watch like the “Coke” GMT-Master II, packed with heritage, innovation, and emotional value, steps back into the spotlight, we’ll be ready—in our own way—to give it the homage it truly deserves.